Incognito: The Secret Lives of the Brain by David M Eagleman

$34.66 NZD

Category: Neuroscience

If the conscious mind--the part you consider to be you--is just the tip of the iceberg, what is the rest doing? In this sparkling and provocative book, renowned neuroscientist David Eagleman navigates the depths of the subconscious brain to illuminate its surprising mysteries. Why can your foot move hal If the conscious mind--the part you consider to be you--is just the tip of the iceberg, what is the rest doing? In this sparkling and provocative book, renowned neuroscientist David Eagleman navigates the depths of the subconscious brain to illuminate its surprising mysteries. Why can your foot move halfway to the brake pedal before you become consciously aware of danger ahead? Is there a true Mel Gibson? How is your brain like a conflicted democracy engaged in civil war? What do Odysseus and the subprime mortgage meltdown have in common? Why are people whose names begin with J more like to marry other people whose names begin with J? And why is it so difficult to keep a secret? Taking in brain damage, plane spotting, dating, drugs, beauty, infidelity, synesthesia, criminal law, artificial intelligence, and visual illusions, "Incognito" is a thrilling subsurface exploration of the mind and all its contradictions. ...Show more

Grit - The Power of Passion and Perseverance by Angela Duckworth

$24.99 NZD

Category: Neuroscience | Reading Level: very good

UNLOCK THE KEY TO SUCCESS In this must-read for anyone seeking to succeed, pioneering psychologist Angela Duckworth takes us on an eye-opening journey to discover the true qualities that lead to outstanding achievement. Winningly personal, insightful and powerful, Grit is a book about what goes through UNLOCK THE KEY TO SUCCESS In this must-read for anyone seeking to succeed, pioneering psychologist Angela Duckworth takes us on an eye-opening journey to discover the true qualities that lead to outstanding achievement. Winningly personal, insightful and powerful, Grit is a book about what goes through your head when you fall down, and how that - not talent or luck - makes all the difference. 'Impressively fresh and original' Susan Cain ...Show more

Brief History of Thought: Philosophical by Luc Ferry

$24.00 NZD

Category: Neuroscience | Series: Learning to Live Ser.

Eight months on the bestseller lists in France! From the timeless wisdom of the ancient Greeks to Christianity, the Enlightenment, existentialism, and postmodernism, Luc Ferry's instant classic brilliantly and accessibly explains the enduring teachings of philosophy--including its profound relevance to Eight months on the bestseller lists in France! From the timeless wisdom of the ancient Greeks to Christianity, the Enlightenment, existentialism, and postmodernism, Luc Ferry's instant classic brilliantly and accessibly explains the enduring teachings of philosophy--including its profound relevance to modern daily life and its essential role in achieving happiness and living a meaningful life. This lively journey through the great thinkers will enlighten every reader, young and old. ...Show more

Phantoms in the Brain: Probing the Mysteries of the Human Mind by V S Ramachandran and Sandra Blakeslee

$38.00 NZD

Category: Neuroscience

Neuroscientist V.S. Ramachandran is internationally renowned for uncovering answers to the deep and quirky questions of human nature that few scientists have dared to address. His bold insights about the brain are matched only by the stunning simplicity of his experiments -- using such low-tech tools as Neuroscientist V.S. Ramachandran is internationally renowned for uncovering answers to the deep and quirky questions of human nature that few scientists have dared to address. His bold insights about the brain are matched only by the stunning simplicity of his experiments -- using such low-tech tools as cotton swabs, glasses of water and dime-store mirrors. In Phantoms in the Brain, Dr. Ramachandran recounts how his work with patients who have bizarre neurological disorders has shed new light on the deep architecture of the brain, and what these findings tell us about who we are, how we construct our body image, why we laugh or become depressed, why we may believe in God, how we make decisions, deceive ourselves and dream, perhaps even why we're so clever at philosophy, music and art. Some of his most notable cases: * A woman paralyzed on the left side of her body who believes she is lifting a tray of drinks with both hands offers a unique opportunity to test Freud's theory of denial. * A woman who hallucinates cartoon characters illustrates how, in a sense, we are all hallucinating, all the time. Dr. Ramachandran's inspired medical detective work pushes the boundaries of medicine's last great frontier -- the human mind -- yielding new and provocative insights into the "big questions" about consciousness and the self. ...Show more

Mindset: The New Psychology of Success by Carol S. Dweck

$37.00 NZD

$38.99 (5% off)

Category: Neuroscience

World-renowned Stanford University psychologist Carol Dweck, in decades of research on achievement and success, has discovered a truly groundbreaking idea the power of our mindset. Dweck explains why it s not just our abilities and talent that bring us success but whether we approach them with a fixed o World-renowned Stanford University psychologist Carol Dweck, in decades of research on achievement and success, has discovered a truly groundbreaking idea the power of our mindset. Dweck explains why it s not just our abilities and talent that bring us success but whether we approach them with a fixed or growth mindset. She makes clear why praising intelligence and ability doesn t foster self-esteem and lead to accomplishment, but may actually jeopardize success. With the right mindset, we can motivate our kids and help them to raise their grades, as well as reach our own goals personal and professional. Dweck reveals what all great parents, teachers, CEOs, and athletes already know: how a simple idea about the brain can create a love of learning and a resilience that is the basis of great accomplishment in every area. Praise for "Mindset" Everyone should read this book. Chip and Dan Heath, authors of "Switch" and "Made to Stick" Will prove to be one of the most influential books ever about motivation. Po Bronson, author of "NurtureShock" A good book is one whose advice you believe. A great book is one whose advice you follow. I have found Carol Dweck s work on mindsets invaluable in my own life, and even life-changing in my attitudes toward the challenges that, over the years, become more demanding rather than less. This is a book that can change your life, as its ideas have changed mine. Robert J. Sternberg, IBM Professor of Education and Psychology at Yale University, director of the PACE Center of Yale University, and author of "Successful Intelligence" If you manage any people or if you are a parent (which is a form of managing people), drop everything and read "Mindset." Guy Kawasaki, author of "The Art of the Start "and the blog How to Change the World Highly recommended . . . an essential read for parents, teachers [and] coaches . . . as well as for those who would like to increase their own feelings of success and fulfillment. " Library Journal "(starred review) A serious, practical book. Dweck s overall assertion that rigid thinking benefits no one, least of all yourself, and that a change of mind is always possible, is welcome. " Publishers Weekly" A wonderfully elegant idea . . . It is a great book. Edward M. Hallowell, M.D., author of "Delivered from Distraction" "From the Hardcover edition."" ...Show more